Apeejay Institute of Hospitality, established in the year 2007, is committed to bridging the gap between academics and industry, by providing quality human resources and infrastructure to the hospitality business. This promise comes from a Group that has been closely associated, for almost fifty years, with both education and hospitality in the country-the Apeejay Surrendra Group. 
Trends in Hospitality Industry 2024: What are they?
The hospitality sector is booming after COVID-19 and more customers are booking hotel rooms online for comfort. Every hotel today comes up with major discounts, cashback deals, and other schemes to attract customers. If you want your hotel business to rank successfully on the Google search engine, follow some of the latest hospitality trends of the year 2024. This blog describes the latest trends in the hospitality sector to follow for your business.
Top trends in hospitality sector to adopt in 2024
Now, you can make your hotel business successful among the customers, by following the trends such as:
1. Sustainable methods
Sustainability is one of the emerging trends in hospitality industry in recent years. These days, many hotels and resorts are focusing on sustainable ways to save the environment such as saving water and energy and using eco-friendly products in the hotels. These methods put less burden on the environment and improve business sales.
2. Rich customer experience
Developing a mobile app is of great use for hoteliers to run their hotel businesses. The apps help the customers to rate their stay experience. They can also leave their feedback and reviews for the hotel on the apps. Besides, these apps also include many useful options such as online booking, different payment modes, and mobile check-in. These options provide comfort to both the hotel and customers.
3. Technology advancements
One of the best hospitality trends 2023 today is the use of modern technologies in the hotel business. Today, hoteliers use advanced digital marketing techniques to attract and retain customers such as email marketing, promotions through mobile apps, artificial intelligence, and augmented reality. These techniques increase business sales and attract more customers.
4. Use of chatbots for communication
The use of chatbots is increasing on a huge scale in the hospitality sector. They improve the quality of communication between the business and customers. One of the best chatbots for hotel business is ChatGPT. It helps to answer the queries of the customers instantly.
Chatbots allow the customers to leave their opinions of travel experience and stay at a hotel. The customers can also search their queries on these chatbots with the help of keywords.
5. Wellness amenities
In recent times, the hotel industry has focused mainly on the wellness of the guests. They provide a wide range of wellness-focused facilities in their hotels like meditation and yoga classes, healthy dining options, spa services, fitness centers, and in-room facilities like fresh air and ventilation.
Final words
The hotel industry still needs a lot of lot of other facilities to grow its business. These are some of the best trends in hospitality industry that increase business sales and attract more guests.
Every hotelier needs to get updated with the future trends in hospitality industry to make his business popular among the customers. The trends will keep on changing from time to time to grow the customer base and grow the business sales in a short time.